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  • Writer's pictureBret & Amber Tueller


This classy and stylish salon was started in 

Parker in May of 2005. It first opened next door to Kohls. Betty and Joe Daniels originally started Hair Color Xperts as a franchise. After only 6 months as a franchise, the corporate office went out of business and the Daniels bought the rights to the name as their own store. They have built their brand and specialized their skills ever since! They have been in their new, larger location off Parker Road in the High Point building for over a decade.

The Daniels lived in Parker since 1988 when there was only one traffic light.

They moved here from Des Moines, 

Iowa. They have a daughter, who has been part of their business, and now have a son-in-law and three granddaughters. After 20 plus years in computer management and sales, they decided to switch to being business owners. Their neighbor was part of the company and convinced them to get involved.

Joe and Betty described how one of their favorite parts of being in this business is creating relationships, especially teaching and nurturing their employees. Hair Color Xperts has many employees that have worked with them for years, including one who has been there from the beginning. They invest a lot to educate each one and to help build a clientele base. They send employees to shows in Denver and bring in international stylists to teach in the salon. Some have even gone on to start their own salons in different cities.

Hair Color Xperts specializes in precision cuts and fabulous color. They are a distributor of Wella Professionals, the worldwide leader in hair color. They provide climazone machines for clients during coloring to speed up the process so there is no double booking. They work hard to know the latest and greatest and receive the first trainings in new technology.

With this month’s theme of New Beginnings, we asked what is new in the hair and beauty world. Wella celebrated their 140th birthday in 2020 and released a new retail line called Color Motion +. The big color trends in hair right now are varied shades of red to auburn and champagne blonde. They have also received training in coloring from Brazil. There are a lot of exciting styles to try! Enjoy a new look in the new year at Hair Color Xperts.


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